You can have a rock-solid business strategy, unlimited resources, the most talented people on staff and the best product/service around but if your business isn’t likeable, it will fail. After all, people do business with those they know, like, and trust.
We all know that to be a likeable business we must be honest, authentic , and we must listen to our clients for feedback, and respond accordingly. We must also be socially responsible in the community and help others. For consumers, a likeable business is one they want to return to and tell their friends and family about. When you become likeable, people search for you by name.
Today, being Likeable is even more important as it has become a major factor in search engine placement. Being likeable to the search engines requires us to have relevant content, consistent information, multiple identical listings and raving reviews. If consumers aren’t searching for you by name, you need to ensure that you rank when they search by need.
Your online and community “Likeability score” is a combination of what people say about you, your community involvement, what kind of reviews you get, and whether all the information about you is correct and consistent. Like it or not; Your likeability controls your placement on search engines and whether people refer you to others in person and on social media.
Likeability has become the new Search Algorithm, online and in real life. If your customers like you, they will talk about you.
Engage is our Fully Managed Likeabilty Management Strategy that controls Online, Community and Search Engine likeability data. Social Kudo not only requests, gathers and manipulates this data from community and online sources; we also put that data to use through exhaustive analytics, data management and strategic Public Relations work to increase your businesses exposure and revenue.
Would you like to find out the Likeability score of your business? Click HERE